Dale Martin Jr. is a third generation Funeral Director and President/Owner of Martin Brothers Funeral Services, a company with a history dating back to 1907. Born in Alberta, Dale is a graduate of Brentwood College School on Vancouver Island, and has always considered Vancouver a second home. Dale attended the University of Lethbridge and studied Management Arts. His wife Colleen is Vancouver born and raised, and along with their two boys, Will and Jack, the Martin family spends much of their time in Lethbridge and Vancouver. Along with their new location in Dunbar in Vancouver’s West Side and the Pacific Ceremny yacht, Dale is also Chairman of the Board for The Caring Group Corp. and owns other funeral homes, flower shops, and monument design operations across Alberta and British Columbia.
Dale was instrumental in development of The Caring Group Corp’s. proprietary software, “eCare” Funeral Home Management Systems. This ground breaking software is now used in over 100 funeral homes throughout Canada and is key and instrumental to the advancement in technology within the funeral profession. Dale is a member of Rotary Club of Lethbridge, Chamber of Commerce, Better Business Bureau both in Lethbridge and Vancouver. He is a member of both the Alberta executive and British Columbia Funeral Service Associations and the Canadian Funeral Service Association. In the business for over 35 years, Dale knows both the value of commemorating a loved one and understands the ever-evolving funeral market.